COVID-19 Communications Resource Center

We have curated the tools and best practices you need to help you communicate during COVID-19.

2021 Preparation: Find out how strong your online presence is with our complimentary organic search assessment. Learn More ›

Introducing CMI: Dix & Eaton's Customized Market Intelligence Program

As your organization navigates the challenges of COVID-19, having an extra set of eyes on your brand and topics of importance to your industry is critical. Our team has combined its experience around media and social monitoring and analysis, crisis preparedness and communications best practices to introduce a new a tool to ensure you have the information you need to understand, plan and react to the volatile environment.

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Recent COVID-19 Blog Posts

Dispelling 3 COVID 19 Myths

The best (free) online tools to help boost your advertising game in 2021

Tom Wells

December 8, 2020 - The last blog in this series will focus on some of our favorite tools that allow us to conduct quick and dirty research on our clients...

Dix and Eaton PPP gold rush

How to take your 2020 digital marketing momentum into 2021 & beyond

Allison Wood

November 24, 2020 - Be warned – I am about to utter the one sentence you may be most tired of hearing since early March 2020. This year has...

Dix and Eaton State of the Ad Economy

Let's not relive 2020, but let's learn from it

Lisa Zone

November 19, 2020 - If I were a betting woman, my guess is your 2020 marketing plan took a detour somewhere around March and never quite got...

Dix and Eaton Marketing During Covid 19

How to use communication to get "unstuck" in 2021

Chas Withers

November 4, 2020 - As all of us continue to navigate the uncharted challenges associated with COVID-19 – and the myriad ripple effects that are...

Dix and Eaton Elevate Your Video Conferencing

Why the pandemic should change the way you communicate forever

Tim Dewald

October 14, 2020 - The emergence of COVID-19 has changed many aspects of our lives. In the media world, it’s accelerated the pivot to the ‘home...

3 ways social listening can inform your 2021 marketing plan

Lisa Zone

September 24, 202 0 - If you’re anything like me, you’ve probably felt like you were in a planning (or re-planning) mode since about March...

Dix and Eaton Brand Building

Now is the time to challenge your annual reporting strategy

Kellie Friery

September 17, 2020 - As many companies head into planning meetings for next year, now is an excellent time to challenge your annual reporting strategy...

Dix and Eaton COVID-19 Earnings

3 reasons to hire a PR firm during a crisis

Matt Barkett

September 15, 2020 - Why is it that hiring a PR firm during a crisis is often portrayed as a controversial decision? If your company is being sued, it is...

Dix and Eaton COVID-19 Earnings

3 steps to prepare for today's media interview

Tim Dewald

August 4, 2020 - The new reality of remote work has forced us all to adapt ourselves to different routines. When it comes to interacting with...

Additional COVID-19 Blog Posts

Evaluating the reputation risk of the PPP recipient search engine by Matt Barkett
Finding common ground: 4 considerations for your return to office plan by Chas Withers
3 reasons to schedule crisis communications training today by Matt Barkett
Navigating a path forward during a crisis: 3 key leadership themes rooted in compassio n by Lisa Rose
Navigating the pivot: expert panel shares lessons learned & best practices by Karin Bonev
Dispelling 3 COVID-19 myths by Chas Withers
The PPP gold rush may have unintended consequences by Matt Barkett
Attention is cheap: the state of the ad economy by Tom Wells
Helping managers lead & support their remote teams by Karin Bonev
- 3 quick tips to elevate your video conference game by Kevin Poor
- 3 places you should monitor when informing your brand's PR strategy by Kris Fiocca
- Brand building is a long-term play by Lisa Zone
- Earnings season in the era of COVID-19 by Angela Rodenhauser
- The 4 phases of managing a small business through a global pandemic by Jim Brown
- Finding new ways to talk about your brand during COVID-19 by Natalie Robson
- From COVID-19 will come stories of innovation and resiliency by Gregg Labar
- Staying connected during COVID-19: 5 easy ways to engage your newly remote workplace by Angela Martin
- Advertising in the COVID-19 era: trends impacting viewer engagement by Christine Torek
- The media and COVID-19: how your company can contribute to the global conversation by Amy McGahan
- 6 considerations for managing investor relations amid the COVID-19 crisis by Kellie Friery
- Managing extreme organizational change not to secure future success by Karin Bonev
- Marketing during COVID-19 - taboo or acceptable? by Nicolle Huffman

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